On October 15th, in order to further regulate the sales market of alcoholic products, the Municipal Market Supervision and Administration Bureau, together with five alcohol production enterprises including Luzhou Laojiao, Fenggu Liquor Industry, Shede Liquor Industry, Jiannanchun, and Langjiu, conducted an inspection of alcohol retail stores in the urban area of Suining City and carried out a joint anti counterfeiting and rights protection action.
On site:
Anti counterfeiting does not match the company's production process, and dozens of bottles of infringing products are confiscated
At around 9 o'clock that day, the inspection team divided into two groups and conducted surprise inspections on alcohol retail stores in the urban area.
At a liquor store on Qixia Road, inspectors found that the anti-counterfeiting label, anti-counterfeiting tape, and production batch of the outer box of Guojiao 1573 sold by the hotel did not match the company's production process.
This national cellar 1573 appears to be a fake liquor. The anti-counterfeiting labels and fluorescent anti-counterfeiting dots on its gift box are seriously inconsistent with the original manufacturer's production process, and the anti-counterfeiting label information on the box, box, and bottle is not related to the source. Subsequently, the inspection team seized the 5 bottles found during the inspection, which were suspected of selling trademark infringing products.
At a liquor sales store on Binjiang Road, the inspection team checked the qualification certificate, purchase voucher, inspection certificate of alcoholic products, and warehouse storage of the operating entity. Upon inspection, it was found that the crystal shards sold in the store also have anti-counterfeiting labels, fluorescent anti-counterfeiting points on gift boxes, etc. that are seriously inconsistent with the original manufacturer's production process, and the anti-counterfeiting label information on boxes, bottles, etc. is not related properly. Subsequently, the inspectors detained the discovered products suspected of selling trademark infringement.
During the law enforcement process on that day, the inspection team inspected a total of 21 liquor retail stores and found 4 stores suspected of selling trademark infringing liquor products. Dozens of bottles of suspected trademark infringing products were seized.
Reminder:
When purchasing alcoholic beverages, it is best to check the anti-counterfeiting label and purchase from a legitimate company
So, how to avoid buying fake Baijiu?
"At present, most of the famous Baijiu published and recognized by the state use aluminum metal anti-counterfeit covers, which are characterized by smooth body, uniform shape, easy opening, neat and clear patterns and words on the covers, and tight matching." According to the relevant person in charge of the Municipal Market Supervision Bureau, the fake liquor packaging is generally printed very rough, with obvious burrs and wrinkles. Nowadays, many well-known brands have launched verification codes, which consumers can scan on the outer packaging to verify whether the product is genuine.
"When choosing alcoholic products, it is important to check the anti-counterfeiting labels." The Municipal Market Supervision Bureau reminds citizens that it is best to purchase from legitimate food business units and requires merchants to issue formal invoices or receipts as consumption vouchers for traceability. Once any food safety hazards are discovered, promptly call 12315 to file a complaint and report.
"Business owners should also purchase alcoholic beverages through legitimate procurement channels and not be greedy for small gains," said the relevant person in charge of the Municipal Market Supervision Bureau.
Next, the Municipal Market Supervision Bureau will further investigate and handle illegal activities related to the operation of counterfeit and infringing alcoholic products, continue to increase regulatory and law enforcement efforts, conduct irregular enforcement inspections of the alcoholic market, strengthen publicity and guidance, enhance the self-discipline and integrity of business owners, enhance consumer self-protection and rights protection awareness, and promote the safety and order of the entire city's alcoholic market.